Effective Date: March 17, 2026
At Ishin Beauty, we believe your “glow-up” journey should be transparent and secure. This Privacy Policy explains how we collect, use, and protect your personal information when you visit https://ishinbeauty.com/ or interact with our brand across social media and e-commerce platforms.
1. Information We Collect
To provide you with the best experience and ensure your orders reach you safely, we collect the following:
- Identity & Contact Data: Name, shipping address, email address, and phone number.
- Transaction Data: Details about products you’ve purchased from us via our site or third-party platforms (Shopee, Lazada, TikTok).
- Technical & Tracking Data: IP addresses, browser type, and behavior patterns collected via Meta and TikTok Pixels. This helps us understand which “Ishin Avatar” (Jenny, Blessica, or Yvonne) you resonate with so we can show you more relevant content.
2. How We Use Your Data
We use your information to:
- Fulfill Orders: Process and deliver your Ishin products via our partner courier, J&T Express.
- Marketing & Communication: Send you approximately two(2) weekly Email or SMS “blasts” via Brevo regarding new launches, promos, and beauty tips.
- Improvement: Use AI-driven analytics to predict re-order cycles and improve our product formulations.
- Personalization: Retarget you with helpful “Glow-up” content on social media based on your browsing habits.
3. Data Sharing & Third Parties
We do not sell your data. We only share information with trusted partners necessary for our operations:
- Logistics: We share your name, address, and phone number with J&T Express for delivery purposes.
- Marketing Tools: Your email and phone number are securely processed through Brevo for our newsletters.
- E-commerce Platforms: While we currently operate independently on Shopee, Lazada, and TikTok, we may in the future sync data across these platforms to provide a more seamless “omnichannel” customer experience.
4. Data Security & Retention
- Storage: Your data is stored on our secure private servers, protected by industry-standard encryption and security protocols.
- Retention: We retain your personal data for a period of five (5) years from your last interaction with us to facilitate easy re-ordering and historical customer support. After this period, data is either de-identified or securely deleted.
5. Your Rights & Choices
Under the Philippine Data Privacy Act, you have the right to:
- Access & Correction: Request a copy of the data we hold about you or ask us to correct inaccuracies.
- Opt-Out: You can unsubscribe from our marketing emails at any time by clicking the “Unsubscribe” link at the bottom of any Brevo email. For SMS, you may follow the opt-out instructions provided in the message.
- Withdrawal: You may request the deletion of your account and data by emailing us at admin@ishinbeauty.com.
6. AI & Automated Processing
We use AI tools to analyze customer behavior and optimize our content. This processing is intended to enhance your user experience (e.g., ensuring you receive a reminder when your Ishin Premium bottle is about to run out). These tools do not make legal decisions on your behalf.
7. Changes to this Policy
We may update this policy to reflect changes in our practices or for legal reasons. We will notify you of any significant changes via email or a prominent notice on our website.
8. Contact Us
For any questions regarding your privacy, please contact our Data Protection Team:
Email: admin@ishinbeauty.com
Address: 41 Aduana St. Matandang Balara, Quezon City, Metro Manila
How to implement the “Future Sync” (Your Question #2):
Since you want to recommend how to sync Shopee/Lazada data in the future, I suggest exploring an ERP or Omnichannel Integrator (like Linnworks, Zentail, or locally, StoreHub).
- The Benefit: It pulls all customer data into one dashboard.
- The Privacy Angle: Once you implement this, we would simply update Section 3 of this policy to name the specific integration tool used.
Would you like me to create the “Affiliate/Distributor Agreement” next to complete your legal toolkit?
